KUALA LUMPUR, 28 JULY 2012: A total of 39 Indian travel agents are in Malaysia from today until 1 August to explore the country’s tourism products and subsequently promote Malaysia as a must-visit destination among Indians.

The delegation, from West and South India, are here under a Tourism Malaysia familiarisation programme after having successfully completed a course on Malaysia’s tourism products, i.e. the Malaysia Master Training Programme.

The participants will be divided into two groups and spend five days and four nights exploring Perak/Penang and Melaka/Johor respectively.

Both groups will have the opportunity to visit Putrajaya and Kuala Lumpur before going on their respective tours.

Prior to the trip, they will be given a briefing on Malaysia by Mr. Zulkifly Said, Director of South Asia/West Asia & Africa, Tourism Malaysia, and Mr. Zakariya Musa, Director of Sales & Marketing, Seri Pacific Hotel, at the Meranti Room in Seri Pacific Hotel, on 28 July.

BACKGROUND OF THE MALAYSIA MASTER TRAINING PROGRAMME

The Malaysia Master Training Programme is an initiative by Tourism Malaysia to provide the Indian travel fraternity with an in-depth knowledge about Malaysia’s tourism products and destinations.

First offered in 2009, the programme is coordinated by Tourism Malaysia India Office in collaboration with Kuoni Academy, a tourism education institute established by a leading travel company in India. The programme also receives support from Travel Biz Monitor, a tourism trade publication.

The syllabus of the Master Training Programme is geared towards providing information on Malaysia as a destination. Among the modules created are on products that are of interest to the Indian tourist as well as on lesser known destinations. At the end of the training programme, a test is conducted to determine the students who would be given certificates of merit.

For more information regarding the programme, please contact:

Mr. Rohaiza Haris
Senior Assistant Director, International Marketing Division
(South Asia/West Asia/Africa)
Tel: 603-8891 8302
Email: rohaiza@tourism.gov.my