HO CHI MINH CITY, 12 September 2022 – Tourism Malaysia embarks on its first roadshow to three (3) major cities in Vietnam, namely Ho Chi Minh City, Danang, and Hanoi. Held from 12 until 15 September 2022, the roadshow comes after more than two years of hiatus, as Malaysia reopened its international borders on 1^st April 2022.

The trip kicks off in the city of Ho Chi Minh City, followed by Danang City, and finally Hanoi City. The roadshow is led by Mr. Mohd Shahrir Mohd Ali, Director of International Promotion (Southeast Asia), Tourism Malaysia, together with Malaysia’s tourism fraternity which consists of Malaysia-based airlines, travel agents, hoteliers, and product owners.

Vietnam has been one of Malaysia’s primary markets and contributes significantly to the annual tourist arrivals to Malaysia. In 2019, the number of tourist arrivals from Vietnam was 400,346 with an increase of 6.6% in comparison to 2018 which was 375,578. The increase in tourist arrivals from Vietnam to Malaysia in 2019 contributed RM 1.5 billion to Malaysia's tourist receipts. Apart from its objective to instil confidence among Vietnamese to feel safe to visit Malaysia once again, the roadshow aims to provide a platform for the industry community to bounce back and return even stronger.

Mohd Shahrir Mohd Ali said, “While the past two years have been tremendously challenging for us, I am glad to share that we have surpassed our initial target of 2 million international tourist arrivals ever since the reopening of our international borders. Hence, we now have a new target of welcoming 9.2 million international tourist arrivals with RM26.8 billion in tourism receipts this year as we are optimistic about achieving higher numbers.”

“We are delighted to have Vietnamese travellers experience our newly developed and latest attractions, including our outdoor theme park in the highlands – the newly-opened Genting Sky World, and the magnificent Merdeka 118 Tower in Kuala Lumpur, currently standing as the world’s second-tallest building,” he added.

Since the reopening of its borders, Vietnam is ranked 11^th in arrivals to Malaysia. Malaysia is now one of the most hassle-free countries to visit, offering quarantine-free travel to fully-vaccinated international travellers. Travellers are no longer required to fill in the Traveller’s Card or undergo a Pre-Departure Test (PDT) and On Arrival Test (OAT) for their visit to Malaysia. Travel insurance is also no longer a prerequisite for foreigners entering the country.

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About Tourism Malaysia

Malaysia Tourism Promotion Board, also known as Tourism Malaysia, is an agency under the Ministry of Tourism, Arts & Culture Malaysia. It focuses on the specific task of promoting Malaysia as a preferred tourism destination. Since its inception, it has emerged as a major player in the international tourism scene. For more information, visit Tourism Malaysia’s social media accounts on Facebook, Instagram, Twitter, YouTube, and TikTok.

For inquiries, please contact:

Zalina Ahmad
Deputy Director
International Promotions Division (ASEAN)
zalina@tourism.gov.my
Tel: +603 8891 8252

Muadz Samat
Assistant Director
Corporate Communications Division
muadz@tourism.gov.my
Tel: +603 8891 8755