Oct 17, 2015
CITRAWARNA@KUALA LUMPUR 2015
KUALA LUMPUR, 17th October 2015 –
Malaysia’s unique culture and tourism attractions will be showcased at
Citrawarna@Kuala Lumpur 2015, held at Dataran Merdeka tonight.
The
event is expected to brand and promote Malaysia as an exciting tourist
destination with various attractions, culture and heritage.
Different
from previous editions, the 16th Citrawarna@Kuala Lumpur 2015 will be
concert- and theatre-based, involving 600 dancers, musicians and key
people from art and culture backgrounds nationwide. Themed “Culture,
Nature, Future,” Citrwarna@Kuala Lumpur is given the magic touch of
well-known doyen of creative arts, Puan Sri Tiara Jacquelina.
About
50,000 visitors are expected to attend the event including 125 members
of international media and tourism trade from 18 countries who are here
under the Tourism Malaysia Mega Familiarisation Programme. The
participants are from Singapore, Brunei, Indonesia, Cambodia, Thailand,
Philippines, Myanmar, Laos, Vietnam, China, Hong Kong, Japan, Korea,
India, Nepal, Mauritius, Germany and also Kazakhstan.
The
show begins at 6:30 with the staging of theatre/musical ‘MUD: Our Story
of Kuala Lumpur’ that narrates the story of our capital’s humble
beginnings. The nation’s best singers such as Awie, Jaclyn Victor,
Amelina and One Nation Emcees will also perform a special “Tribute to
Wings.”
Special
appearances will be made by Malaysian TV host Aznil Hj. Nawawi and
Altimet, while the latest fashion collections by Malaysia’s well-loved
designers Melinda Ooi, Zang Toi, Rizman Ruzaini, Zery Zamry and Rubaq
Batik, will be featured.
Visitors
can take part in many fun activities at the Myfest Chillax Zone
including graffiti art, chalk art, skateboard demo, and Cosplay
competition. Buskers will also perform while food trucks will line up to
offer the best of street food and more.
Inspired
by Malaysia’s rich cultural legacy, one of the highlights of
Citrawarna@Kuala Lumpur is the spectacular replica of the Balairong Seri
and Singgahsana. The majestic Sultan Abdul Samad Building will be the
backdrop for the night’s show, against which Citrawarna@Kuala Lumpur
2015 will come alive in spectacular colour, sound and art.
ENDS
For
more media releases, media info and media features on Malaysia’s
tourism industry, kindly visit the Media Centre of Tourism Malaysia’s
website at http://www.tourismmalaysia.gov.my/
MALAYSIA TOURISM PROMOTION BOARD OR TOURISM MALAYSIA is
an agency under the Ministry of Tourism & Culture, Malaysia.
Tourism Malaysia focuses on the specific task of promoting Malaysia at
all levels. Since its inception, Tourism Malaysia has grown by leaps and
bounds and it has emerged as a major player in the international
tourism scene. In 2014, Malaysia registered 27.4 million tourist
arrivals and RM72 billion in receipts, making tourism its second largest
foreign exchange earner.
Malaysia celebrated its fourth VISIT MALAYSIA YEAR (VMY) in 2014 with the theme “Celebrating 1Malaysia Truly Asia”. The promotion of the country continues with the MALAYSIA YEAR OF FESTIVALS
(MyFEST) campaign in 2015 with the theme “Endless Celebrations”
emphasising the various festivals celebrated by its multicultural
society. Both campaigns are key drivers towards achieving the country’s
target of 36 million tourist arrivals and RM168 billion in receipts by
2020, as outlined in the Tourism NKEA (National Key Economic Area).
Through
the Tourism NKEA, collaborative efforts between the Ministry of Tourism
and Culture, other Government agencies and the private sector have been
enhanced to help secure Malaysia’s position as a leading tourist
destination. The targets set under the Tourism NKEA will be achieved
through the implementation of twelve Entry Point Projects (EPPs)
clustered under five themes: Affordable Luxury; Nature Adventure; Family
Fun; Events, Entertainment, Spa and Sports; and Business Tourism.
Press contact:
Media Relations Unit:
Chresentia F.B. Sadatal (Ms), Assistant Director, Corporate Communication Division
Tel: +603-8891 8776
Email: chresentia@tourism.gov.my
Editorial Unit:
Anis Rozalina Ramli (Ms), Senior Editor, Corporate Communication Division
Tel: +603-8891 8759
Email: anisramli@tourism.gov.my
