In collaboration with Air Asia, Tourism Malaysia recently hosted Taiwanese influencers and bloggers on a familiarisation trip (FAM Trip) to promote Malaysia as a preferred tourist destination. A total of four influencers and six bloggers were brought from Taiwan for a seven-day, six-night (7D6N) stay in Kuala Lumpur, Genting Highlands, Redang Island, Port Dickson, Desaru and Johor Bahru from 7 until 13 March 2023 to immerse themselves in the city life and revel in the opportunities to create social media contents on Malaysia's islands and beaches.