VIETNAMESE MEDIA & TRAVEL BLOGGERS DISCOVER THE BEAUTY OF LAND BELOW THE WIND THROUGH “FEEL SABAH” FAM TRIP
HO CHI MINH CITY, 25 March 2024 – Tourism Malaysia Ho Chi Minh, in collaboration with Sabah Tourism Board and Malaysia Aviation Group (MAG) excitedly welcomes media representatives and travel bloggers from Vietnam to Kota Kinabalu, Sabah for ‘Feel Sabah’ Media Familiarisation Trip (FAM Trip) from 25 to 30 March 2024.
The six-days, five-nights itinerary awaits participants to embark on an exciting journey, exploring iconic destinations such as the luxurious Gayana Marine Resort, the pristine Sepanggar Island, and the majestic Kiulu River. They will also experience the serenity of Our Land Eco Farm, the breathtaking Ranau highlands, the unique Desa Cattle Dairy Farm, the Sabah Tea Cottage, the vibrant Mari-Mari Cultural Village, and the enchanting Klias Wetlands in Beaufort.
The "Feel Sabah" FAM Trip serves as a gateway to introduce unique tourist destinations and showcase the captivating diversity and cultural richness of Malaysia while fostering a deeper connection between Tourism Malaysia, esteemed Vietnamese media outlets, and influential travel bloggers like Mr Tran Dang Dang Khoa and Mr Tran Viet Phuong.
This collaboration fosters opportunities for further cooperation and strengthens the connection between the two nations, aiming to significantly increase Vietnamese tourist arrivals in Malaysia, thus solidifying its position as a premier travel destination for Vietnamese travellers.
Madam Nor Hayati Zainuddin, Director of Tourism Malaysia in Vietnam, stated: "We are delighted to partner with Vietnamese media and travel bloggers to unveil Sabah's remarkable biodiversity, natural wonders, and rich cultural tapestry as we gear up for Visit Malaysia 2026.
“This trip aligns perfectly with the growing Vietnamese travel trend towards sustainable, nature-focused, and culturally immersive destinations. We hope this unforgettable experience inspires countless Vietnamese travellers to visit Malaysia in the future as Sabah welcomed over 1,600 Vietnamese arrivals in 2023.”
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About Tourism Malaysia
Malaysia Tourism Promotion Board, also known as Tourism Malaysia, is an agency under the Ministry of Tourism, Arts & Culture Malaysia. It focuses on the specific task of promoting Malaysia as a preferred tourism destination. Since its inception, it has emerged as a major player in the international tourism scene.
The next Visit Malaysia Year, set to take place in 2026, will commemorate the sustainability of the nation's tourism industry, which is also in line with the United Nations Sustainable Development Goals (UNSDG).
Furthermore, Tourism Malaysia actively endorses the Indonesia-Malaysia-Thailand Growth Triangle (IMT-GT), working towards the realisation of the IMT-GT Visiting Year 2023-2025, with the shared aim of promoting the region as a unified tourism destination. For more information, visit Tourism Malaysia’s social media accounts on Facebook,Instagram, Twitter, YouTube, and TikTok.
For enquiries, please contact:
Nor Hayati Zainuddin
Director
Tourism Malaysia Ho Chi Minh
norhayati@tourism.gov.my
Tel: +84 9626 70004
Muadz Samat
Assistant Director
Corporate Communications Division
muadz@tourism.gov.my
Tel: +603 8891 8755
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