Jul 14, 2008

TRAXXFM'S 24 HOURS LIVE BROADCASTING

TRAXXfm - Malaysia's freshest radio station will be taking the country's airwaves by storm with bright, brilliant, and thrilling ideas for its listeners.

Through its 24-hour LIVE broadcasting, fans and listeners alike of Malaysia's leading radio station will discover that TRAXXfm's sparkling new approach aims to provide its listeners with better knowledge of Malaysia through informative and interactive banters, exciting quizzes and contests, as well as great prizes to give away daily.

TRAXXfm will be the station to provide a one-stop holiday guide that will enlighten locals and visitors alike about all the wonderful places to see and things to do in Malaysia.

The station will also serve as a Holiday FM that is fun, informative, and entertaining when it re-launches in July, providing interactive and informative guide on domestic tourism and destinations.

Listeners will find the station to be interesting and will be enlightened on important geographical and historical facts of the country while getting travel tips and information on holiday packages in Malaysia.

TRAXXfm's team will also cover and broadcast major tourism events in the country as well as provide listeners with the latest and best information on food and beverages, fashion and beauty, living and lifestyles, as well as shopping and nightlife.

Listeners will find out more about Malaysia's Health Tourism, the country's wonderful culture and heritage, as well ways to enhance their beauty and health knowledge from tips on traditional treatments.

The all new TRAXXfm will also ensure its fans and listeners are entertained by a wide repertoire of music that will range from retro, R&B, dance, jazz, rock, local favourites, traditional, right through world music and more great choices to please everyone.

Apart from entertainment, the station will also provide regular News presentation with the latest local and foreign happenings scheduled at intervals. Listeners will also get the latest updates on traffic that allows them to plan hassle free journeys.

TRAXXfm also has link-ups with international stations on a weekly basis. The Morning Glory segment includes a programme with ABC Australia every Thursday from 8:40 am to 9:00 am. BBC also joins in the fanfare with the BBC Top of the Pops every Saturday and a Learning English Programme once a week.

MINI STUDIO IN MTC

The semi-acoustic conty in Malaysia Tourism Centre is the place where Information Minister YAB Datuk Ahmad Shabery Cheek and Minister of Tourism YAB Datuk Seri Azalina Othman Said will be going ‘LIVE' with the very first programme of TRAXXfm - Travel N Music.

The conty has all the same equipments that the original conty in Angkasapuri has including the Dalet system, a recording service, Reporter Phone and other broadcast hardware.

TRAXXfm broadcasts ‘LIVE' from this mini studio in MTC through designated slots everyday from 9:00 am to 10:00 am and 12:00 pm to 2:00 pm. Programmes in these dedicated slots are Coast to Coast focusing on recreation & off the beaten track activities and Foosic Frenzy which features food, recipes & its origins.

PROGRAMME SCHEDULE - TRAXXFM - TRAVEL N MUSIC


6.00 am - 9.00 am - MORNING GLORY

  • 6.00 am - 8.00 am      : Music Intensive
  • 8.00 am - 9.00 am      :  Travel N' Destination

: Highlighting commercial destinations

9.00 am - 12.00 pm - COAST TO COAST

  • 9.00 am - 10.00 am:  Recreation & Off The Beaten Track

: Highlighting Unconventional destinations and recreational activities.
: Supporting District Tourism Councils.

  • 10.00 am - 12.00 pm       : Music Intensive

12.00 pm - 3.00 pm -  FOOSIC FRENZY

  • 12.00 pm - 1.00 pm    : Food Feature

: Food and outlet promotions

  • 1.00 pm -2.00 pm      : Recipes & Origins

: Featuring local recipes and origins of food and ingredients.

  • 2.00 pm - 3.00 pm      : Music Intensive

3.00 pm - 6.00 pm -  STREET TALK

  •   3.00 pm - 4.00 pm    : Music Intensive
  •   4:00 pm - 5:00 pm : Lifestyle & Health

: Outdoor activities hotspots feature.
: Health guide and volunteerism.

  •    5.00 pm -6.00 pm   : Shopping & Events

: Latest highlights on sales and fairs.
: Local fashion and beauty festure

6.00 pm - 9.00 pm - DRIVE BY

  •  6.00 pm - 8.00 pm   : Music Intensive
  •  8.00 pm - 9.00 pm    : Sports & Leisure

: Updates on local sport events and results.
: Promoting sports and leisure events.

9.00 pm - 12.00 am - IN THE LIMELIGHT

  • 9.00 pm -10.00 pm : Performing Arts & Live Events

: Supporting local music and art scene.
: Calendar of Events
: Interviews with personalities and practitioners.

  • 10.00 am - 12.00 am    : Music Intensive

12.00 am - 3.00 am - LATE NIGHTS

  • 12.00 am - 2.00 am : Music & Entertainment

: Chart hits and selected local and regional favourites.
: Artiste and song info and origin.
: Local and Global entertainment news.

  • 2.00 am - 3.00 am : Music Intensive

3am - 6am - INTO TRAXX

  • 3am - 4am : Music Intensive
  • 4am - 6am : Info & Facts

: General interest information.
: Historical and geographical facts.
: Fascinating landmarks and national milestone interests.

For more information contact:

T: 03-2288 7285 / 7663 / 7284   (Marea / Linda / Madonna)
F: 03-03-22845750  SMS: TX-space-(message) and send to 32776

FREQUENCIES

  • KL/Selangor/West Pahang 90.3/100.1
  • Cameron Highlands 101.1
  • Negeri Sembilan/ South Selangor 88.7
  • Kuala Terengganu 89.7
  • Ipoh 90.1
  • Johore Bahru/Singapore 102.9
  • Melaka 97.4
  • Perlis/Pahang 98.7
  • Kota Bharu 104.7
  • Kuching, Sarawak/Jerantut, Pahang 89.9
  • Kuantan, Pahang/ Gunung Kinabalu, Sabah 105.3
  • Kota Kinabalu 90.7
  • Brunei 102.3

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