Sep 6, 2013
TOURISM & CULTURE MINISTER LAUNCHES SPECIAL MALAYSIA TRAVEL PACKAGES TO KOREANS
SEOUL, KOREA, 6 SEP 2013 – Malaysia’s Tourism & Culture Minister YB Dato’ Seri Mohamed Nazri Abdul Aziz has launched special holiday packages targeted at Korean travellers today at the Westin Chosun Hotel.
The seven packages offer Koreans the choice of experiencing Malaysia’s diverse tourist attractions and offerings such as jungle trekking, mountain trekking, heritage sites visits, diving, rail tours, culture and cruise. Such popular Malaysian destinations as Taman Negara, Kota Kinabalu, Mataking, Melaka, Johor, and Kuching are being featured.
The launch cum dinner saw a turnout of about 80 people from the local media and tourism trade fraternity.
The initiative is part of efforts to promote Malaysia as a top-of-mind tourist destination to Koreans especially with the Visit Malaysia Year celebrations to kick off in just four months. The Visit Malaysia Year 2014 campaign is expected to attract 28 million tourists to Malaysia next year.
Korea is among Malaysia’s key growing markets with 2012 showing a growth of 7.8 per cent from 263,428 arrivals in 2011 to 283,977 in 2012.
For more media releases, media info and media features on Malaysia’s tourism industry, kindly visit the Media Centre of Tourism Malaysia’s website at http://www.tourismmalaysia.gov.my/
MALAYSIA TOURISM PROMOTION BOARD OR TOURISM MALAYSIA is an agency under the Ministry of Tourism & Culture, Malaysia. While the Ministry of Tourism & Culture implements tourism policies, conducts studies and offers incentives for industry players, Tourism Malaysia focuses on the specific task of promoting Malaysia at the domestic and international level. Driven by its aspiration to promote Malaysia as a destination of excellence in this region, Tourism Malaysia has grown by leaps and bounds since its inception and has emerged as a major player in the nation’s socio-economic landscape. In 2012, Malaysia registered 25 million tourist arrivals and RM60.6 billion in tourist receipts.
In 2014, Malaysia will celebrate its fourth VISIT MALAYSIA YEAR (VMY) with the theme “Celebrating 1Malaysia Truly Asia”. The VMY 2014 promotional campaign has started this year with a series of year-long special events and activities leading to VMY 2014. It will contribute to the Government’s target to receive 36 million tourist arrivals and RM168 billion in receipts by 2020, as outlined in the Malaysia Tourism Transformation Plan (MTTP) 2020.
Press contact:
Media Relations Unit:
Mr. Razaidi Abd Rahim, Senior Asst. Director, Communications & Publicity Division
Email: razaidi@tourism.gov.my
Editorial Unit:
Ms. Anis Rozalina Ramli, Senior Editor, Communications & Publicity Division
Email: anisramli@tourism.gov.my
The seven packages offer Koreans the choice of experiencing Malaysia’s diverse tourist attractions and offerings such as jungle trekking, mountain trekking, heritage sites visits, diving, rail tours, culture and cruise. Such popular Malaysian destinations as Taman Negara, Kota Kinabalu, Mataking, Melaka, Johor, and Kuching are being featured.
The launch cum dinner saw a turnout of about 80 people from the local media and tourism trade fraternity.
The initiative is part of efforts to promote Malaysia as a top-of-mind tourist destination to Koreans especially with the Visit Malaysia Year celebrations to kick off in just four months. The Visit Malaysia Year 2014 campaign is expected to attract 28 million tourists to Malaysia next year.
Korea is among Malaysia’s key growing markets with 2012 showing a growth of 7.8 per cent from 263,428 arrivals in 2011 to 283,977 in 2012.
ENDS
For more media releases, media info and media features on Malaysia’s tourism industry, kindly visit the Media Centre of Tourism Malaysia’s website at http://www.tourismmalaysia.gov.my/
MALAYSIA TOURISM PROMOTION BOARD OR TOURISM MALAYSIA is an agency under the Ministry of Tourism & Culture, Malaysia. While the Ministry of Tourism & Culture implements tourism policies, conducts studies and offers incentives for industry players, Tourism Malaysia focuses on the specific task of promoting Malaysia at the domestic and international level. Driven by its aspiration to promote Malaysia as a destination of excellence in this region, Tourism Malaysia has grown by leaps and bounds since its inception and has emerged as a major player in the nation’s socio-economic landscape. In 2012, Malaysia registered 25 million tourist arrivals and RM60.6 billion in tourist receipts.
In 2014, Malaysia will celebrate its fourth VISIT MALAYSIA YEAR (VMY) with the theme “Celebrating 1Malaysia Truly Asia”. The VMY 2014 promotional campaign has started this year with a series of year-long special events and activities leading to VMY 2014. It will contribute to the Government’s target to receive 36 million tourist arrivals and RM168 billion in receipts by 2020, as outlined in the Malaysia Tourism Transformation Plan (MTTP) 2020.
Press contact:
Media Relations Unit:
Mr. Razaidi Abd Rahim, Senior Asst. Director, Communications & Publicity Division
Email: razaidi@tourism.gov.my
Editorial Unit:
Ms. Anis Rozalina Ramli, Senior Editor, Communications & Publicity Division
Email: anisramli@tourism.gov.my
